Task Two: Components of Designs
You Cannot Hide It Ad:http://www.welovead.com/en/works/details/d32DeurB
The advertisement I chose is called “ You Cannot Hide It.” by Bryce Boyer that was a photographer of this creepy and dark silhouette poster. It was published in October the year two thousand eleven and advertising agency Burns marketing and Vladimir Jones in Colorado taken place in the United States America. However, the most significant color in the color palette generator of the ad is black which standout in the poster like for example, the shadows on the wall is a man upstairs wearing a hat looking downward to find the guy with the great ideas that seem to hide downstairs with a laptop computer open closer to him that's very frightened for his life that has a shadow of his own in the right corner under the stairs. This is fundamental because of the dark shadow presents the two people fear, as one wants to find the perfect ideas where he can't hide and the other doesn't want to encounter the mysterious guy that wants them for his own advantage.
However, I observed the use of the rules of composition is balanced to achieve is symmetrically weight and evenly distributed either side of the center of the point of looking at it horizontally or vertically. For example, the poster shows two shadows one is the frightened white boy and other the mysterious man upstairs that have a light bulb that appears who above the guy below with his own inner light of fear. Also, I see the Rule of Thirds used in the ad that applies to compose visuals images and such as designs in the photograph that gives it nine equal space divided into nine to focus on the important role in the poster. That is being used to pay attention to the details lines.
In addition, the more likely I view the poster I noticed that it has leading lines present in the ad that influence the way viewers experience it from a different point of view of a lot of attention of the two people presented in the picture make grabbing details to lead a viewer through the moment in time captured in photographs. Where detail is the key to have a dynamic effect to learn the approach of the lens of the viewers and the photographer message.
In other words, the visual elements in the poster that the designer trying to call attention to in the picture are an application to specialize visual hierarchy to guide the eye to information to use what you have in the picture to find out clues to attain the information and let the detail stand out. Furthermore, the emphasis is brought to these elements in the art form to show viewers the components of designs and how each element plays a significant role in how the way to use the elements to capture a picture and it properly did to tell a story or hidden message to open the lens of viewers perspective.
Lastly, I think the visual hierarchy of these points of emphasis created for photography, films, graphics etc. Where they have something to look back on to add a piece of an element or learn more about how to, used them in a piece to have viewers start a conversation with them that seem to have importance or less than and understanding a picture is more than it actually seems to be. Based on my viewpoint the order of the elements of art techniques I will place them in such as color, line, texture, form, and space I believe that it appeared to be the importance of the ad in that order that the factor in the element is detailed presented to identify the focus of the picture.
Word Cited
Denver Ad Club: Great Ideas Can't Hide, 4 https://www.adsoftheworld.com/media/print/denver_ad_club_great_ideas_cant_hide_4
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